Helsinki, Bremen 29.9.2020 – Talea Solutions Oy and MSP Medien-Systempartner GmbH, have agreed a strategic partnership to offer and operate the Talea SaaS media sales platform in the German-speaking market. The partnership will help regional publishers and other media companies to modernize and streamline their media sales processes. Together we offer Talea’s modern SaaS technology and MSP’s professional services as a one stop shop.
” We are excited about the partnership with MSP and the prospects in the German market.” say’s Jari Kosonen, CEO of Talea Oy and continues: “With the Talea platform, media companies can automate their sales processes, and integrate their print and digital media sales, they can also offer a wide range of self-service functionality to their end customers and media agencies.” Tim Greve, MD of Medien Systempartner GmbH, continues : “We have chosen the Talea Technology because, it not only offers substantial cost savings to publishers, but also enables a wide range of new business models to drive revenue in a changing world.”
More information about both companies and the Offering:
The agreement strengthens Talea’s promise for transforming media sales and buying.
Karjalainen Oy and Talea Solutions Oy have made an agreement that Talea will provide Media Sales Platform their media sales. Karjalainen will utilize Talea’s SaaS platform as their centralized CRM and sales tool for both print and digital offering.
“We believe that Talea’s ability to provide all-in-one solution tailored for advertisement sales is the key for our successful sales in future.” says Seija Voutilainen, Sales Manager of Karjalainen.
“This is good example that Talea can also provide substantial benefits for local area media sales too. I’m very happy that we were able to show our strengths against competitors.” adds Jari Kosonen, CEO of Talea.
For more information, please contact: Seija Voutilainen, Sales Manager,+358 10 230 8052 , email@example.com, www.karjalainen.fi Jari Kosonen, CEO Talea Solutions, +358 50 3572519, firstname.lastname@example.org, www.talea.media
Karjalainen, founded in 1874, is the third oldest Finnish-language newspaper in Finland and part of PunaMusta Media Oyj. In October 2019, Karjalainen was 145 years old and is the 10th largest subscribed daily newspaper in Finland with a circulation of 29 487 copies and 77 000 printed and digital magazines, as well as digital subscriptions, with a total circulation of 32 715 copies.
ABOUT TALEA SOLUTIONS Talea Solutions Oy was launched in 2014. Talea has built a unique lean media sales platform that transforms media sales and buying. It’s SaaS platform gives cross-media tools for media sales, advertiser 24/7 self-service and integrates different media channels for full automation.
The partnership brings Talea’s media sales automation platform to German media companies.
Helsinki 25.4.2019 – Talea Solutions Oy and MSP Medien-Systempartner GmbH, based in Bremen Germany, have signed a letter of intent to start cooperation in the German-speaking market. The partnership will help media companies to modernize and streamline their media sales processes with Talea’s technology and get local services and support from MSP’s professional services.
With the Talea platform, media companies will automate their print and guaranteed digital media sales and are able to offer a self-service functionality to their end customers and media agencies. Using the Talea technology, media companies are able to save costs and increase sales. MSP is a trusted partner to 70 media companies in Germany and Switzerland. The target is to sign the final partnership agreement at the latest after summer 2019.
Otavamedia Oy and Talea Solutions Oy have made an agreement that Talea will provide Media Sales Platform for Otavamedia. Otavamedia will utilize Talea’s SaaS platform with extensive functionality including print & digital sales, service for media agencies, ad material management, invoicing etc. Platform enables modern and efficient processes for sales and customer management and easiness of buying for magazines and digital solutions. Talea’s platform will replace Otavamedia’s existing inhouse media sales systems.
“We are happy to be able to share the great technology and user experience of Kärkimedia for both our own sales teams and our customers” says Timo Kopra, CEO of Otavamedia Oy. “We are also eagerly looking for possibilities of common technology solutions among Finnish magazine publishers” he adds.
“It’s great that Otavamedia has chosen the same Talea technology for their media sales which we have been using for a long time. I’m happy to see that media industry is looking towards co-operation and that we can together develop usable and efficient solutions to increase our competitiveness in tougher competition.” tells CEO of Kärkimedia, Tom Jungell.
“This is a major step for Talea” says Jari Kosonen, CEO of Talea Solutions. “This insures that we are capable of delivering our great service to magazine publishers as well. I am convinced that Otavamedia will both boost sales and lower costs with the automated platform.” he continues.
For more information, please contact:
Timo Kopra, CEO Otavamedia,+358 400 614118, email@example.com, www.otavamedia.fi
Tom Jungell, COB Talea Solutions, CEO Kärkimedia, +358 50 5498180, firstname.lastname@example.org, www.karkimedia.fi
Jari Kosonen CEO Talea Solutions, +358 50 3572519, email@example.com, www.talea.media
Otavamedia Oy publishes total of 25 well known Finnish magazine brands, including Seura, Anna, Kotiliesi and Tekniikan Maailma. These magazines have a reach of 1,8 million Finns. With over 30 web sites and mobile services Otavamedia reaches over 3 million Finns.
Otavamedia Oy has personnel of 415 people and turnover in 2017 was 117 MEUR.
ABOUT TALEA SOLUTIONS Talea Solutions Oy was launched in 2014. Talea’s talents have built a unique lean media sales platform that transforms media sales and buying. It’s SaaS platform gives cross-media tools for media sales, advertiser 24/7 self-service and integrates different media platforms for full automation
Talea and Integration X expand their partnership to offer Talea Media Sales Platform to International customers
Talea and Integration X announced their partnership in December 2017, where Talea offers Integration X’s ADPOINT solution as part of Talea Media Sales Platform. Now the partnership has been extended and Integration X will start offering Talea Media Sales Platform to its existing customers and prospects.
“For our customers to be able to manage their whole media sales process using one tool, is a great asset. ” says Christian Wermuth CEO of Integration X in Copenhagen. He adds, “Our partnership has seen a successful start and we recognised an opportunity to take our relationship a step further. This means that we are able to serve our existing customers better, by offering them an efficient cross-media sales platform”
“This is a great extension to our current cooperation with Integration X.” adds Jari Kosonen CEO of Talea Solution. “Together we are providing an unique platform for media’s lean sales processes.” he continues.
Talea Media Sales Platform is a fully managed cloud solution. Users simply access a full-service advertising solution through the browser.
For more information about Talea Solutions offerings, please contact:
Jari Kosonen, +358 50 357 2519, firstname.lastname@example.org, www.talea.media
For more information about Integration X, please take a look at http://www.integration-x.com
ABOUT TALEA SOLUTIONS Talea Solutions Oy was launched in Finland 2014. Talea’s talents have built a unique lean media sales platform that gives cross-media tools for media sales, advertiser 24/7 self-service and integrates different media platforms for full automation.
ABOUT INTEGRATION X
Founded in 1998, Integration X A/S is a privately held tech. company headquartered in Denmark. We develop ad management, production and planning solutions for media companies worldwide. Our solutions enable our customers to not only reduce production time and costs, but at the same time increase advertiser services.
Andreas Spousta started 1st of March as Talea’s local sales partner in Germany and Austria. Andrea’s brings his experience and contacts of media to boost Talea Media Sales Platform offering in these markets.